Live Webinar
On Demand
October 2, 2024
1-2pm GMT

Content as a Competitive Advantage in Sales

Learn how to create and share resonant content that helps your sales team drive more revenue.

Mark Walker
Lucy O'Boyle
Canberk Beker
Tom Kirkham
4
Experts
45m
Next Level Content for Sales Teams

Better Content = More Deals

We know SaaS sales teams are suffering and deals are more competitive than ever*:

  • Win rates are down 18%
  • Sales cycles are 16% longer
  • Deal values are down 21%
  • 69% of sales rep missed quota!

*Data from Ebsta’s 2024 B2B Sales Benchmarks Report

The answer? You need to differentiate your approach from everyone else! 

  • Build trust, credibility and awareness with continuously relevant content across channels
  • Ensure sales and marketing are working together and not in silos
  • Find efficiencies so your team can focus on the highest value activities

Real experts

In this highly actionable webinar, we’ve got real experts who’ve mastered the approach to using content to drive revenue growth.

Mark Walker

Co-Founder CEO, RevvedUp and 3x CRO + startup coach

Lucy O'Boyle

Founder, Lumen Labs

Canberk Beker

Growth Advisor | Head of Insights at HockeyStack

Tom Kirkham

Editor-in-Chief at Transatlantic

The Content Advantage

What we’ll cover

Over 45 minutes, we’ll answer your submitted questions, and cover:

How to approach content creation that speaks your prospect’s language and drives massive engagement
The secrets to using AI, automation hacks and smart processes for a super efficient content machine
The key the sales-marketing alignment so that content works for every team
Maximising the impact of your content across multiple channels, from LinkedIn to cold outreach

Register Now

Watch Now

Mark Walker
Lucy O'Boyle
Canberk Beker
Tom Kirkham